A Mac screen recorder saw its first sales from the post within 2 days of it going live.
Mac screen recording appPut your app in front of 78,000 Apple users who pay for apps
Readers come to The Useful Tech to decide what to install next. Your app gets a post written from real use, in a voice they already trust, with your download link one tap away.
31 apps have sponsored a post, from indie Mac tools to MacPaw.
7 Mac apps I'd pay for again tomorrow
Sponsors start seeing sales before the week is out
An indie Mac utility started making sales within a day of its post going live.
Indie Mac utilityCraft sponsored a post, saw how it did, then booked 2 more.
Repeat sponsorIn October alone, 13 apps booked a post, from PastePal and Pennies to uBar and Secrets. Read a live sponsored post
Big enough to move downloads, focused enough to convert
Every number below is public or straight from my dashboards, so you can check it before you spend a dollar.
Medium followers
78,755
people follow The Useful Tech, the most followed Apple blog on Medium.
Total views
3.39M
views across 477 posts, and counting
Read ratio
50.2%
read to the very end
8,000+
Medium subscribers get every post in their inbox
The Useful Tech newsletter, 1,333 subscribers, 3 issues a week
55%
open rate
1.5%
click rate
Discord community
250+
members of The Useful Tech Club, where every sponsored post gets shared
Where readers are and what they read on
89% read on a Mac or iPhone. Then come the UK, Australia, India and Canada.
Your app's page
For good
Sponsored posts never come down, and Google keeps sending readers to them for years.
Sources: mymedium.info/@theusefultech and Beehiiv, 13 Nov 2026. Countries and devices from newsletter readers over the last 3 months.
One post keeps selling long after launch day
Sponsored posts stay live for good. My top app roundups have each pulled in 54,000 to 156,000 views, with readers finishing them start to end.
Meet the reader your app is looking for
The Useful Tech reader
Follows the blog for picks they can't find anywhere else
Works on a Mac every day
Lives on an iPhone
Pays for apps that earn a spot
Tries new AI tools early
What they come to read
⌘Mac utilities
✦AI tools
▢iPhone apps
✎Notes and writing
◎Focus and habits
◐Photo and camera
⚡Productivity
⌚Apple Watch
⇣Menu bar apps
Your app lands next to the topics they already search for.
Pick a placement, pick a day, book it
Every price is on the page. Pay when you book and the draft starts the same week. Bigger brands and multi-post plans get a quote by email.
What you can expect
Top spot in a roundupBuild your campaign. Everything you pick goes into your email.
From my real numbers: about half of readers finish my posts, and my affiliate links got 3,470 clicks from January to September, with about 1 in 10 turning into a sale. Every post is different, so I don't promise views. Your own tracked link shows you every click and sale.
Book your spot
Add your app and pick a go-live day. Your booking fills in as you go.
Pick a go-live dayOpen Booked
- Placement
- Top spot in a roundup
- App
- Add your app
- Go-live day
- Pick a day
- Total
- $400
Standard price. You get the draft within 5 days of paying and approve every line before it goes live.
Paying from India? Use Email me instead and I'll send UPI details in rupees.
From first email to live post in as little as a week
Day 1
Book and pay
Pay on this page, then send your link and a license. That starts the clock.
Within 5 days
Get the draft
My voice, my screenshots, built around why your app is worth installing.
Your call
Approve it
Nothing goes live until you're happy with every line.
Launch day
Go live for good
Published, sent to the newsletter and shared in Discord. It never comes down.
The questions every sponsor asks before booking
Answered here, so you can decide without waiting on my reply.
What does it cost?
A spot in a roundup is from $300, the top spot from $400, a newsletter feature from $300 and a dedicated review from $750. Full campaigns get a quote. The price you see when you book is the price you pay.
How many views does a sponsored roundup get?
Every post is different, so I don't promise a number. The Useful Tech has 78,755 followers, 3.39M views and a 50.2% read ratio, and my biggest app roundup has 156K views. Posts stay up for good, so Google keeps sending readers long after launch. All of it is public on my stats page.
Can I see stats for individual posts?
No. Per-post numbers include other sponsors' clicks and sales, so I keep them private for everyone, the same way I'll keep yours. You get my public stats page, live sample posts, and your own tracked link, which shows every click and sale the post sends you.
How do I see clicks and sales?
Medium doesn't show writers clicks on outbound links, so every sponsor gets their own tracked link. Send me a UTM or App Store campaign link and every click, install and sale shows up in your own analytics.
Where are your readers, and what do they read on?
53% are in the United States, followed by the UK, Australia, India and Canada. 89% read on a Mac or iPhone.
Is the post free to read?
Sponsored posts are member-only, like the rest of the blog, so Medium keeps recommending them to its paying readers. If you want yours free for everyone, say so when you book and it will be.
What's included, and can I add extras?
Every spot includes your own section, your link and a newsletter mention, and you approve the draft. Every placement is fixed as listed. Guarantees, content plans and multi-post deals come as a campaign package, so ask for one if you want more.
Is the post marked as sponsored?
Yes. Every sponsored post says so at the top, as Medium requires, and the newsletter feature is marked too. Readers trust the picks because the label is honest.
Does the post stay up?
For good. Sponsored posts never come down, and your link keeps working in every one.
What do you need from me?
A license or a TestFlight invite, your link, and anything I must get right. I install your app and use it before I write a word.
How fast can it go live?
You get the draft within 5 days of payment and your license. Once you approve it, it goes live on the next open day or a day you pick.
How does payment work?
You pay when you book, right on this page with PayPal in US dollars, and the draft starts as soon as it lands. Inside India, PayPal can't be used between Indian accounts, so you pay by UPI or bank transfer in rupees at that day's exchange rate. You still approve every line before the post goes live.
Can we get on a call?
No. Everything happens by email, so every detail stays in writing for both of us. I reply within 1 working day.
What landed in my inbox after posts went live
31 apps have already sponsored a post
Pick your category to see the apps like yours that booked a post.
Affiliate partner of
The #1 spot in my next roundup is open
Spots start at $300. Pick one, pay, and your draft arrives within 5 days. Planning something bigger? Email me for a quote.