A Mac screen recorder saw its first sales from the post within 2 days of it going live.
Mac screen recording app
Sponsor the number one Apple blog on Medium
Put your app in front of 78,000 Apple users who pay for apps
Readers come to The Useful Tech to decide what to install next. Your app gets a post written from real use, in a voice they already trust, with your download link one tap away.
21 apps have sponsored a post, from indie Mac tools to MacPaw.
Results
Sponsors start seeing sales before the week is out
An indie Mac utility started making sales within a day of its post going live.
Indie Mac utilityCraft sponsored a post, saw how it did, then booked 2 more.
Repeat sponsor
Reach
Big enough to move downloads, focused enough to convert
Every number below is public or straight from my dashboards, so you can check it before you spend a dollar.
Medium followers
78,765
people follow The Useful Tech, the most followed Apple blog on Medium.
Total views
3.37M
views across 451 posts, and counting
Read ratio
50.3%
read to the very end
8,000+
get every post in their inbox
The Useful Tech newsletter · 3 issues a week
55%
open rate
2.4%
click rate
Discord community
250+
members of The Useful Tech Club, where every sponsored post gets shared
Sources: mymedium.info/@theusefultech and Beehiiv, 13 Oct 2026
Posts that last
One post keeps selling long after launch day
Sponsored posts stay live for good. My top app roundups have each pulled in 54,000 to 156,000 views, with readers finishing them start to end.
Audience
Meet the reader your app is looking for
The Useful Tech reader
Follows the blog for picks they can't find anywhere else
Works on a Mac every day
Lives on an iPhone
Pays for apps that earn a spot
Tries new AI tools early
What they come to read
⌘Mac utilities
✦AI tools
▢iPhone apps
✎Notes and writing
◎Focus and habits
◐Photo and camera
⚡Productivity
⌚Apple Watch
⇣Menu bar apps
Your app lands next to the topics they already search for.
Placements
Pick how readers meet your app
Choose a placement, add your app, and your email is ready to send. Pricing depends on the placement and your app, and comes in my reply.
Your email, already written
Add 2 details, then open it in your mail app or copy it.
How it works
From first email to live post in as little as a week
Day 1
Send a license
I install your app and use it before I write a word.
Within 5 days
Get the draft
My voice, my screenshots, built around why your app is worth installing.
Your call
Approve it
Nothing goes live until you're happy with every line.
Launch day
Go live for good
Published, sent to the newsletter and shared in Discord. It never comes down.
In their words
What landed in my inbox after posts went live
Past sponsors
21 apps have already sponsored a post
Hover or tap an icon to meet them.
Affiliate partner of
Your turn
The #1 spot in my next roundup is open
Tell me what your app does and who it's for. I'll reply with the placement that fits and the price.